
Jochem Hoekstra
Investor Readiness
The Investor Readiness Program (IRP) helps startup founders prepare well to raise investments. In this compact, tailor-made program, you will work on the knowledge, skills and preparation necessary to engage with investors firmly and confidently.
The IRP combines content sessions, personal coaching and targeted connections. No theory for the sake of theory, but practical insights that you can immediately apply to your own fundraising process.
Why Investor Readiness?
Raising capital is more than pitching a good idea. It requires insight into forms of financing, negotiations, legal frameworks and clear communication with investors. The IRP was developed together with experienced professionals and gives you structure and overview in a process that is new and complex for many founders.
You're not just learning what investors expect, but also why and how to respond to that.
How does it work?
Masterclasses & coaching
You will attend individual masterclasses and coaching from experienced professionals, including experts from Golden Egg Check, Benvalor and Marble Finance.
Practical floor
You'll work on topics such as funding strategies, negotiation, legal documentation, and building a strong pitch deck.
Investor matchmaking
The program ends with an exclusive matchmaking moment where you meet potential investors.
Who is it for?
The Investment Readiness Program is for startup founders who:
- working on an innovative and scalable product
- want to raise funding within 12 months
- are located in Groningen, Friesland or Drenthe
- have an MVP and a validated issue
- working with a team of multiple founders or team members
What's in it for you?
- Insight into various forms of financing, such as grants, loans and venture capital
- Understanding of terms and dynamics within the investment process
- Knowledge of legal documents such as term sheets, shareholders' agreements, cap tables and IP
- The tools to build a pitch deck that appeals to investors
- Access to relevant regional and international investors
Practical info
Participation in the IRP costs €299. The program is organized in collaboration with experienced partners and investors. Learn more about IRP here.
Wondering if Investor Readiness fits your startup? We are happy to think along with you.

